Call Direct: 416-518-8188
May 19th, 2012 
Lisa Collins
Sales Representative



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I create demand for you home. By creating demand! in order to get your home sold for the most amount of money in the shortest time, you and your realtor must create demand.  it’s that simple. I specialize in full service premier marketing and sales tactics and strategies designed to create demand, including an extensive online marketing strategy. in today’s technology-driven market, if your realtor is not marketing your home online, to it’s fullest potential, you are missing most buyers. Compare me to the competition:

Strategies to create demand:

Pre-Sales Strategy

  • utilize market knowledge in order to determine potential market value
  • study comparables in order to forecast average price for highest return on investment
  • staging and decorating consultation

Sales Strategy

  • implement sales process and procedures to manage incoming leads, conversions, contracts and closing
  • receive, follow-up with and convert prospective leads

Lead Management Strategy

  • systematically following up on every lead from every source
  • automated action plans for every lead hit
  • agent follow up systems and pre-scheduled calls

Reporting Strategy

  • weekly updates to your personal communications web page
  • a system for capturing all phone call leads, including date of call, time of call and phone number
  • bi-weekly personal phone calls with showing feedback
  • weekly reports that include showing activity, showing feedback, web traffic and all marketing activities

Marketing Strategy

  • professionally designed and crafted marketing material
  • pre-listing email to Toronto Realtors before your home goes on the market
  • for sale email to realtors to follow up on previous email once your home goes on the market
  • video promotion of property on youtube, Facebook and more
  • promotion of property on twitter and blog pages
  • yard signs
  • advertising to our referral network of customers
  • coordination of realtor open houses
  • a system for capturing all leads, including date of inquiry, time of inquiry, phone number, and email
  • utilize best of brand database technology to create a marketing strategy that creates consistent and systematic communication with buyer leads
  • open house card to your neighbourhood

Internet Lead Generation Strategy

create an internet strategy designed to generate an inventory of buyer leads, to include ongoing postings on the following sites:

  • multiple listing service (MLS)
  • premier advertising on zoocasa.com
  • torontosuburbs.ca and 4realestatetoronto.com
  • craigslist.com
  • google Local
  • tweetlister.com
  • post in Facebook marketplace to achieve viral marketing of your listing
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